Online Reviews: Filter the Fraud, But Don’t Tell Us How
When you try a new restaurant or book a hotel, do you consider the online reviews? Do you submit online reviews yourself? Do you pay attention if they are filtered and moderated? Does that impact your own online review submissions? A research team comprising of Rensselaer Polytechnic Institute’s T. Ravichandran, Ph.D., professor in the Lally School of Management, and Jason Kuruzovich, Ph.D., associate professor in the Lally School of Management; and Lianlian Jiang, Ph.D., assistant professor in the Bauer College of Business at the University of Houston, examined these questions in recently published research.